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VFC is now available in Waitrose•Find a store near you•
… in which Matthew realises a long-held ambition and buys* a football club (actually, VFC just sponsors it, but we NEVER trample on his dreams)
… in which we act cool at an award ceremony, and take home another trophy for our mantelpiece
… in which we throw down an eco challenge to the meat industry, and Matthew and Adam can’t undress quick enough
… in which we celebrate taking people’s opinions and spaffing them all over the London Underground
… where we sneak into a carnivore forum and take a good look around
...in which we conduct some research and let consumers decide for themselves
... in which our calculators come out and our nerdery comes to the fore
...in which we amuse ourselves with bird-related headers while defending the VFC upgrade
... in which we share our bumpy journey on the road to bringing down global animal agriculture
*riotous applause* Really it’s us? We won? Wow, we could never have expected such an honour. Thank you… thank you…
… in which we lend a helping hand to the It’s-Not-Chicken Brigade and draft a letter of complaint for them
... in which our charming naivete shines through but you’ve got to admire our ambition
... in which we make the case for being Loud and Proud Vegans and leaving ‘plant-based’ to others
... in which it becomes abundantly clear we have never read the marketing handbook
... in which we are joined by six incredible people each willing to spend a night inside a chicken farm
... in which we justify poking fun at grown men and wonder why other brands don’t do the same
Be the first to hear about our plans, products and the date the revolution begins (shhh). We never spam because spam’s not vegan.
